Leticia Ortiz

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Catalog inserted in Benefit Magazine
Give the Gift of Preparedness Catalog
As an Art Director, I developed the "Give the Gift of Preparedness" Catalog. 110.000 copies distributed in Spanish and English.
The catalog was also published as part of the Nov/Dec 07 issue of the Benefit Magazine.
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American Red Cross+

Annual Report 2006
Annual Magazine-Award Winning Magazine
Annual Report 2007
Annual Magazine-Award Winning Cover
As an Art Director I created the Annual Reports of the American Red Cross Bay Area Chapter for the years 2006 and 2007.
I was involved in the photography, layout, edition, illustration, and advertising.
The 2006 edition won the "Best Annual Report" award in Northen California.
The 2007 edition featured the international award "Best Ad Campaign", for the Prepare Bay Area Initiative, a collaborative project with Publicis.
+American Red Cross+


As an Art Director I developed the "Give the Gift of Preparedness Campaign 2006".
The project included advertising in all the major newspapers in the Bay Area, and the design of the window display for
the Red Cross building in San Francisco.
+American Red Cross+
I developed the Logotype for the Red Cross Shop online, and the street sign design for the store on Second Street, San Francisco.
Web maintenance and product manager using Yahoo Small Businesses: redcrossshop.org
+American Red Cross+


I was in charge of the typesetting and layout of the San Francisco 2002 Elections ballot in three different languages; English, Spanish, Cantonese.
+Jungle Communications+

Freelancer Projects
Italian Film Festival | Flyers
City of Oakland | Brochure
DinnerBus.com | Postcard
Image Branding | Real Estate
Image Branding | Startup
©Copyright 2008, Leticia Ortiz. All Rights Reserved.
ortizleticia@gmail.com
Photos by: Leticia Ortiz